This will also determine your customer’s first impression when they see or explore your store. Doing this the right way will effectively capture the attention of shoppers.
It involves strategic planning, laying out your store and categorizing products.
Planograms are visual merchandising tools, that help retailers in designing and executing product displays to drive shopper’s attention and significantly increase sales. How Planograms Help in Fashion Visual Merchandising? So, how can ensure that each time a person passes your store, they make a purchase? The best way to achieve this is with visual merchandising planograms. Therefore, when selling items, your method of displaying products will influence your shopper’s buying behavior. Reports show that 85% of the human brain’s information is visual.
As a retailer, you must consider how each element influences a shopper’s decision to make a purchase. And, when it comes to fashion retail, there is no exception. Merchandising is one of the fundamentals of sales success.
